Thursday, July 2, 2009

NY Times Article

I wanted to share this with you all:

The New York times ran this lovely article yesterday and I so related to many of the thoughts brought forth by other paper lovers. I, too, have a massive stationery "wardrobe" and when writing a note to a friend, client, or vendor I think long and hard about exactly which piece of stationery most suits their style and the sentiments I am trying to relay. I also do everything short of keeping a journal to take care to not send the same paper and envelope to the same person twice, and if I have it was a mistake...

Some would call this outdated, obsessive, or formal. I call it the reason I do what I do for a living. I not only love stationery, but I believe in hand-written correspondence as the ultimate way to show someone exactly how you feel about them, whether you are sending a thank you, an invitation, or just a postcard. And when I think of how often I receive half-hearted emails instead of a written note when appropriate, I am sad. A stamp costs 44¢ (for now) and you can find that hiding in your couch.

The article also touched on some technical aspects of what goes into fine, hand-crafted stationery. You wonder why custom stationery feels so special, or why it might be "expensive?" It is because in reality it is not REALLY stationery. Each piece is an individual work of art, hand crafted with love and attention to every little detail so it best represents who my clients are. I sincerely love what I do and I put hours of hand work into my orders. When you look at it that way, is it really expensive?

I encourage you to read the article to learn more...

No comments:

Post a Comment